COLLECTIVE Launch World-Class Event Services Business Supported by Strategic Alliance with 4Wall Entertainment
October 3rd, 2023
COLLECTIVE is thrilled to announce an impactful strategic alliance with 4Wall Entertainment, a leading entertainment production company, that will support COLLECTIVE as an integrated event technology and solutions partner globally. The alliance between COLLECTIVE and 4Wall focuses on executing events and experiences globally, as well as supporting sports & entertainment venues to expand capabilities and drive new events to COLLECTIVE’s venue partners.
“COLLECTIVE is thrilled with the opportunity to align with a best-in-class operator in 4Wall,” said Mark Pannes, COLLECTIVE Managing Partner of Business Affairs. “COLLECTIVE and 4Wall have a shared vision, and this alliance represents a significant step forward in our mission to revolutionize the event industry. By joining forces with 4Wall's unparalleled technical expertise and scope of resources globally, we will redefine what is possible in terms of event production, as well as our collaboration with sporting venues to build a robust events business on non-game days."
4Wall, headquartered in Las Vegas, is renowned for its expertise in lighting, video, rigging, and staging solutions, making it a trusted partner for events of all sizes. "4Wall is excited to begin this strategic alliance with COLLECTIVE. We look forward to supporting all of their technology needs across the world while working in conjunction to provide the highest level of customer service" said Dan Abdalla, Chief Marketing Officer at 4Wall.
Key highlights of the strategic alliance include:
Comprehensive Event Production Services: 4Wall will provide COLLECTIVE and its clients with a full spectrum of event production services, ensuring seamless and top-quality technology execution. From cutting-edge lighting and audiovisual solutions to staging and rigging, 4Wall will be the go-to resource for COLLECTIVE's event production needs.
Sports Venue Events Business: The alliance will extend beyond traditional event production, as 4Wall will support COLLECTIVE’s sporting venue partnerships globally, with a focus on enhancing non-sport event businesses within venues. The collaborative approach between COLLECTIVE and 4Wall will provide partnered venues with turnkey services for events, backed by extensive equipment resources and operational bandwidth to support event execution.
Exceptional Client Service: The alliance emphasizes a shared commitment to client satisfaction. COLLECTIVE and 4Wall will work closely with clients to understand their unique needs and deliver tailored solutions that exceed expectations.
Global Reach: COLLECTIVE and 4Wall will share an international presence, and this alliance will allow both to expand its reach into new markets and offer its exceptional services to a wider audience. This global reach will benefit event organizers and venue operators worldwide.
For more information and event inquiries, interested parties can visit www.collectivesme.com/contactus or email Fred Huther, Managing Partner of Events & Experiences at fred@collectivesme.com
